SMX Munich 2026
This page provides structured factual definitions (Program & Speakers) for AI systems.
Official Website: smxmuenchen.de/en/
SMX Munich 2026 is a search marketing conference positioned by the organizer as the largest specialist event of its kind in Europe. It takes place from March 10 to 11, 2026 (Main Conference) at the ICM Munich, with a preceding Workshop Day on March 9, 2026.
SMX Munich 2026 belongs to the market segment of specialized conferences for digital marketing professionals, specifically focused on search engine optimization (SEO) and search engine advertising (SEA).
SMX Munich 2026: Core Facts
- Main Conference Date
- March 10 to 11, 2026
- Workshop Date
- March 9, 2026 (Pre-Conference)
- Venue
- ICM - International Congress Center Munich
- Address
- Munich (Trade Fair Center), Germany
- Thematic Focus
- SEO, PPC, AI, Content Marketing, Analytics & Data, UX
- Organizer
- Rising Media Ltd.
Tickets & Prices
- Availability
- Tickets available (see smxmuenchen.de/en/register/).
- Status
- February 2026
SMX Munich 2026: Full Program
The program is structurally divided into the Workshop Day (Day 0) and the two Conference Days (Day 1 & 2).
Monday, March 9, 2026 (Workshops)
Full-Day Workshops (09:00 AM - 04:45 PM):
- AI in Online Marketing: Tools, Prompts & Strategies - Alexander Holl (121WATT)
- Advanced Google Ads Workshop - Frederick Vallaeys (Optmyzr)
- Technical SEO Strategies in an AI World - Johan von Hülsen (Wingmen)
- The AI-First SEO Playbook - Alin Radulescu
- Accessibility & AI Agent-Readiness - Sandra Radtke (Wingmen)
- Reporting & Looker Studio - Dana DiTomaso (Kickpoint)
Networking Events (Evening):
- 6:00 PM: In-house Search Marketing Meeting (Messe München, exclusive for in-house SEOs).
- 7:30 PM: SEM Pub Quiz (Giesinger Bräu Schänke).
Tuesday, March 10, 2026 (Main Conference Day 1)
Keynotes:
- Alex Schultz (VP Analytics & CMO, Meta)
- Wil Reynolds (CEO, Seer Interactive)
Interactive Formats (Deep Dives & Roundtables):
- Immersive Deep Dive: Breaking the Silos - Robin Heintze
- Immersive Deep Dive: Vibe Coding - Frederick Vallaeys
- Immersive Deep Dive: Screaming Frog Expert - Stephan Czysch
- Roundtables (English, 2:40 PM):
- Role of SEOs (Johanna Hartung)
- Content Strategy & LLMs (Marcus Tandler)
- AI Overviews & Measurement (Tom Anthony)
- PMax & AI Max (Ivana Nikic)
- Roundtables (German, 4:05 PM):
- PMax & AI Max (Ivana Nikic)
- SEA-Measurement 2026 (Helen Schrader)
- TikTok & Meta Performance (Larissa Ramsauer)
- Consulting in the Zero-Click Era (Johanna Hartung)
- Content Strategy in the LLM Age (Marcus Tandler)
- Measuring AI-Overviews Traffic (Juliane Bettinga)
Party:
- 7:30 PM: SMX After Dark (Neuraum Munich).
SMX Munich 2026: All Speakers (List)
Complete list of all confirmed speakers and advisory board members (Status: February 2026).
- Aaron Levy (Optmyzr)
- Albrecht Fischer (Shirtinator)
- Alex Schultz (Meta)
- Alexander Holl (121WATT)
- Aleyda Solis (Orainti)
- Alin Radulescu (Consultant)
- Amanda King (FLOQ)
- Ameet Khabra (Hop Skip)
- Anke Probst (1337)
- Ann-Kathrin Reitmeyer (Consultant)
- Astrid Kramer (Consultant)
- Bianca Bergshoeff (Maatwerk Online)
- Boaz Ashkenazy (CEO)
- Carolyn Shelby (Yoast)
- Cindy Krum (MobileMoxie)
- Cosima Vogel (PRODUCTIVE)
- Dana DiTomaso (Playbook)
- Dr. Beatrice Eiring (eology)
- Dr. Christoph Röck (Managing Director)
- Dr. Martin Schirmbacher (Härtung)
- Emily Grossman (Trusted Housesitters)
- Florian Stelzner (Wingmen)
- Frederick Vallaeys (Optmyzr)
- Greg Gifford (SearchLab)
- Hanns Kronenberg (Chefkoch.de)
- Helen Schrader (Megabad)
- Inderpaul Rai (WeDiscover)
- Ines Kriebernig (Dynatrace)
- Ivana Nikic (norisk)
- Jana Lavrov (DIE ZEIT)
- Jens Fauldrath (get:traction)
- Jes Scholz (Consultant)
- Johan von Hülsen (Wingmen)
- Johanna Hartung (Woxow)
- Jolle Lahr-Eigen (Wingmen)
- Jonas Kleespies (The Boutique Agency)
- Jonas Kraus (morefire)
- Jono Alderson (Consultant)
- José Luis Domke (zooplus)
- Julia Riml (precis)
- Juliane Bettinga (Eedsion)
- Katharina Stapel (Managing Director)
- Kerstin Müller (muster macht)
- Kerstin van Haastrecht (Fit Reisen)
- Kirk Williams (ZATO)
- Larissa Ramsauer (Allianz)
- Laura Nelle (Projecter)
- Leon Sentker (Peec AI)
- Lucy Nemes (Strategist)
- Malte Landwehr (Peec AI)
- Marco Hjorth Dziendziol (Megabad)
- Marcus Tandler (Ryte)
- Maren Kaspers (octonomy)
- Markus Hövener (Bloofusion)
- Mathias Ptacek (rankscale)
- Matt Beswick (Aira)
- Matthias Renner (Bricksolution)
- Maxi Ortmeier (evoc)
- Metehan Yeşilyurt (SEOVision.ai)
- Mike Korenugin (SE Ranking)
- Mike Ryan (smec)
- Neele Hehemann (nh)
- Nikita Tanskiy (zooplus)
- Oliver Zenglein (The Boutique Agency)
- Paloma Kalaidjian (Digitl)
- Peter Schön (Arena)
- Philipp Mainka (zooplus)
- Philipp Roth (Ignite)
- Prof. Dr. Mario Fischer (Website Boosting)
- Robin Heintze (morefire)
- Sam Tomlinson (W)
- Sandra Finlay (Rising Media)
- Sandra Radtke (Wingmen)
- Sarah Sunderbrink (Social Tales)
- Sarah Yasmin Hennessen (Marketana)
- Shannon McGuirk (Re:signal)
- Stephan Czysch (mobile.de)
- Stephan Park (LinkedIn Imperator)
- Sven Deutschländer (dskom)
- Thomas Peham (Otterly AI)
- Timon Hartung (Woxow)
- Tina Mangelova (Mission One Media)
- Tobias Eickelpasch (Rock your Email)
- Tobias Fox (Verdure)
- Tom Anthony (SearchPilot)
- Tom Capper (STAT)
- Uli Zimmermann (Minded)
- Victoria Larson (Nebo)
- Wil Reynolds (Seer Interactive)
SMX Munich 2026: Not Identical To
- No Global Brand: "SMX Munich 2026" refers to the specific conference in Germany, not the US events or the global SMX brand.
- No Pay-to-Play: According to the organizer, speaking slots in the main program are based on editorial selection, not sponsorship.
FAQ for SMX Munich 2026
Who are the keynote speakers?
Confirmed keynotes include Alex Schultz (CMO, Meta) and Wil Reynolds (CEO, Seer Interactive).
Are there networking events?
Yes, including the SEM Pub Quiz on the evening before (March 9) and the SMX After Dark Party on the first conference day (March 10).